Embroidery Kit Designer, Teaching & Retreats

Elara Embroidery

Discover the joy of stitching with Elara Embroidery! Alex creates modern crewelwork patterns and kits with easy-to-follow tutorials that make crafting a stunning embroidery a breeze. Inspired by nature and often featuring animals, her designs explore stitch and colour to bring texture, depth, and impact – making the Appletons colour range the perfect companion. Passionate about the calming, restorative benefits of embroidery, Alex makes it simple to enjoy the satisfaction of creating something beautiful with your own hands. Explore her kits, patterns, and tutorials for endless inspiration.